View example sentences, synonyms and word forms for Downmarket.
Downmarket
Downmarket meaning
Designed for low-income consumers. | Of, or relating to the less prestigious sector of the market.
Example sentences (5)
VW has downmarket gauges fitted in some cars that look like they exist to entice buyers to step up to a digital cluster.
Base Premiere trims are a little downmarket with their synthetic leather and extensive matte plastic trim, but Select and higher models step up their game with real leather and glossy or open-pore wood trim.
According to Clive Sinclair, purchasers of the ZX81 came from "a reasonably broad spectrum" that ranged from readers of the upmarket Observer and Sunday Times newspapers to the more downmarket but numerous Sun readers.
An upmarket weekly's advertisers are often organic grocers, boutiques, and theatre companies while a downmarket's may have those of trade schools, supermarkets, and the sex industry.
Shops became empty and others appeared tatty or downmarket.