View example sentences and word forms for Mindshare.
Mindshare
Mindshare meaning
The share (portion) of one's mind or headspace that has been garnered by a concept; the amount of attention or awareness that a concept gets in one's mind, especially in competition with the many other potential objects of attention, given the limits and opportunity cost of one's attention. | The share (portion) of one's mind or headspace that has been garnered by a concept; the amount of attention or awareness that a concept gets in one's mind, especially in competition with the many other potential objects of attention, given the limits and opportunity cost of one's attention. | A consumer's awareness of a particular brand or product compared to that of its rivals.
Example sentences (12)
But barring a factor we’ve not seen in the past, I think TCL and Hisense are going to enjoy way more mindshare and trust in the U.S. than they have now, even just next year.
Callum Wingrave is outcomes director at Neo, Mindshare’s digital transformation agency.
Federated competitors like Mastodon and Bluesky have jostled for mindshare among ex-X users, and the mighty thrown its hat into the ring with Threads.
If there has been any silver lining for brands during this pandemic, it’s that new demographics have had a chance to really experience advancing technology, said Kelsey Whitaker, head of innovation and content at Mindshare.
Mindshare strategist – and chairperson of Group M’s Young Leadership Committee – Tom Davies has mainly been “growing a terrible beard”, but also teaching himself how to code, participating in online courses, and writing.
Planning ahead should help avoid a pile-up of work onto busy people with ad hoc tasks that take mindshare.
In his most recent role at Mindshare, he worked with the IAG and Ikea accounts as client lead.
Apart from spending 17 years at Eros, she has also worked with companies such as J Walter Thompson India, Mindshare, Zee Television and B4U Television in her 25 years of M&E career.
Nike was still the top brand in both clothing and footwear in the survey, which calculates “mindshare” based on teens’ votes for their preferred brands and trends.
The first job she worked as an assistant media planner at Mindshare Company since 2006 to 2007, she used to form relationships with media managers, discussing deals with media sellers and working with the companies customers to create a branded content.
Toyota has sold over 6 million Priuses (Prii, if your favor their camaker's own plural, decided in a contest) and although hybrids have given up mindshare to electric vehicles, the impact of the Prius can't be overstated.
Because of this attitude, Stephenson argues that Microsoft is not really a monopoly, as evidenced by the free availability of other choice OSes, but rather has simply accrued enough mindshare among the people to have them coming back.