View example sentences and word forms for Shrinkflation.

Shrinkflation

Shrinkflation meaning

The practice of making products smaller while continuing to market them at the same price.

Example sentences (6)

Cadbury’s the Chocolate maker had either increased prices or simultaneously embraced reduction in product size, causing a new word in the English Dictionary, “Shrinkflation”.

It comes as shoppers remain plagued by shrinkflation where companies slash the size of products yet charge the same or even more.

Not only have they lost purchasing power to inflation, but shrinkflation has changed the size and quality of goods.

Shrinkflation at your supermarket?

This shrinkflation has added 3.6 percent more to the cost of items purchased since January.

Chocolate fans took to Twitter to denounce the latest example of what has become known as "shrinkflation".