Smashbox

As the newer CEO of r.e.m beauty ( in February 2023, following more than 13 years in leadership roles at Smashbox Cosmetics, and CEO roles at Murad and Shani Darden Skin Care), her primary goal is to put the consumer at the heart of everything.

The latest batch of funding comes from TSG Consumer Partners, a VC firm that has backed Zoeva, BrewDog, Smashbox Cosmetics, Huda Beauty and water businesses Voss and Vitamin Water.

There were also makeup bags from Stoney Clover Lane, MB Greene, and Makeup Junkie perfectly stuffed with brands such as Clarins, Algenist, Smashbox, Revive, Kosas, Jillian Dempsey, Hipdot, and By Terry.