Undecideds

Republicans running for president must please both the MAGA crowd and some undecideds.

I spoke with market research expert Elizabeth Jarosz last week, who partnered with IPSOS to poll undecideds about, well, being undecided.

The fact that he’s a Kentuckian (and is a white man) will appeal to some of the more right-leaning undecideds.

In a more polarized atmosphere, Democratic and Republican campaigns do tend to focus more on turning out their base than trying to persuade undecideds, as the latter group is small and often disconnected from news consumption and the political process.

The Democratic nominee still has work to do to bring anti-Trump undecideds into his camp; Biden was seen unfavorably by 47% of volatile voters in that Times/Siena poll.

Then there are problems like what portion of those identified as likely voters will actually vote, and which the undecideds break, and so on.

While the drama of The Hate U Give probably won’t entice pro-cop people to experience someone else’s life and reconsider their perspective, there may be some undecideds who can experience it in a more visceral way than they hear on the news.